Since making her investment debut 16, Lisa Dudson has been a busy lady. These days Lisa is being celebrated in the business community as a prolific
investor, author, entrepreneur and seminar speaker. Over the years Lisa has played a pivotal part in helping ordinary people achieve extraordinary
financial success by helping them identify their financial and investment needs in order to grow their wealth. Lisa is the author of several
seminal investment books of which The New Zealand Property Guide is her latest offering. We caught up with Lisa for a quick chat about
her new book, the key to investment success and what is the biggest mistake investors make:
APIA: Before we get started, tell me a bit about yourself and what you do.
LD: I operate within the financial industry with a particular focus on property. Business wise I wear four hats. I have a business called
Acumen which is a consultancy that provides a financial sounding board for people wanting some financial direction. I do some professional speaking
and writing. I am a director and shareholder of Saturn Portfolio which is a nationwide firm of investment advisors. I am a co-owner of iFindProperty
which is a nationwide firm of buyers agents for residential investors and also Property Ladder which is a real estate agency aimed at selling new builds
to investors.
APIA: You are the author of several property books of which The New Zealand Property Guide is your latest. Why this book? Why now?
LD: The last property book I co-wrote with Andrew King was back in 2003. That was quite a long time ago and some of the information is
